New look, new voice
Triumph Consultants needed a major transformation of both the design language and, equally as import, the tone of voice if they were to achieve their objective of reaching better candidates and keeping them on their website.
We gave them a clean, conservative image matched with a ‘no fluff, just facts’ approach to content. The idea being a user could move seamlessly from reading their broadsheet news app to doing a job search on Triumph and feel like, just as with their media outlet of choice, it was designed and written with them in mind.
A smart, snappy front end
Because of the way people looks for jobs online, the site map on the Triumph website assumes that first-time visitors will land on either a specific job or a list of jobs.
Because of this we aimed to 1) give users access to all of the sites functionality from anywhere, through large, clear calls to action and 2) make that functionality stand out, so that visitors would remember the site and the brand and start to view Triumph as a trusted platform in it’s own right, not just a referral point for Indeed.